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  • The Business Environment: Themes and Issues

The Business Environment: Themes and Issues by Paul Wetherly, Dorron Otter

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Quick Overview

Regular Price: ₹4,687.00

Special Price ₹2,344.00

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Publisher OXFORD UNIVERSITY PRESS-NEW DELHI
ISBN-10 0199579601
Edition N/A
Number of Pages 528
Publication Year 2012
Language English
ISBN-13 9780199579600
Binding Paperback

Details

This successful text provides a unique and stimulating approach to the business environment. While the classic 'PESTLE' structure is outlined in Part One, Part Two is used to explore key issues such as globalization, sustainability, equal opportunities, and entrepreneurship. Written in a highly engaging and accessible style, the book introduces students to critical thinking via the 'stop and think' boxes. The coherent themes running throughout the book enable students to gain a holistic understanding of the business environment.
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