What are the keys to a great relationship? What do people with healthy relationships do differently than those with strained or unfulfilling personal lives? Psychological experts spend careers asking these questions as they study relationships, dating and marriage. The answers these experts find are then chronicled and shared...with other experts. Taking advantage of more than a decade of the best scientific research, The 100 Simple Secrets of Great Relationships offers 100 practical pieces of advice on how people find happiness, peace and satisfaction in their relationships.
People don't have access to the journals and research reports that contain psychology's best advice on relationships and even if they did, they would find these reports written in scientific jargon. That is, until now. In The 100 Simple Secrets of Great Relationships each of the most important studies in the last ten years has been boiled down to its core finding and then expressed in a way everyone will understand. This advice is not based on one person's unique experiences or inclinations - rather, it reflects the research results of noted scientists studying the lives and loves of average Americans. Accompanying this research-based First impressions are everything. They dictate whether something stands out, how we engage with it, whether we buy it and how strongly we feel. This is especially true when it comes to design. And design is all around us, secretly shaping our world in ways we rarely recognise. Except if you yourself are a designer, like Chip Kidd.
In Judge This, the reader travels through a day in the life of renowned designer Chip Kidd as he takes in first impressions of all kinds. We follow this visual journey with Kidd as he encounters and engages with everyday design, break-ing down the good, the bad, the absurd and the brilliant as only a designer can. From the design of the paper you read in the morning to the subway ticket machine to the books you browse to the smartphone you use to the packaging for the chocolate bar you buy as an afternoon treat, Kidd will reveal the hidden secrets behind each of the design choices, with a healthy dose of humour, ex-pertise and, of course, judgment as he goes.
Kidd's observations on the power of first impressions resonate well beyond the objects he's examining. The simple (and often hilarious) wisdom he offers holds meaning for anyone in business, who needs to make a first impression on colleagues or customers. His visual tour of the world around him will hold and interest anyone with a sense of curiosity about popular culture, design and New York advice are real life stories that show the advice in action.