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  • Effective Buisness Communication

Effective Buisness Communication by Herta Murphy, Herbert Hilderbrandt, Jane Thomas

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Quick Overview

Regular Price: ₹615.00

Special Price ₹308.00

Availability: In stock

Publisher McGraw Hill Education (India) Private Limited
ISBN-10 0070187754
Edition N/A
Number of Pages 640
Publication Year 2008
Language English
ISBN-13 9780070187757
Binding Paperback


This text will help develop communication skills needed by those aspiring to become effective communicators as business managers. Students of postgraduate and undergraduate students of business management/administration will find the book most useful. It is based on sound academic principles, real-world examples, and research. Apart from discussing written and oral communication like letters, memos, presentations and reports, the text also highlights the importance of nonverbal communication, message design, and intercultural communication in the global context. The text's modular design offers flexibility, because of which it can be used in business communication courses of various durations.
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